Choose
a Domain
If you already have one,
great. If not, I'll
advise you with some
considerations for choosing
one that will make your site
more likely to be found by
your customers.
Define
Your Website's Goal
Is it to educate
visitors about your product,
to gather new prospects, to
gain feedback, to download
or upload files, to give
customer service, to make
sales?
Identify the tools your site
will need to accomplish your
goal
Will you need graphics,
opt-in mail forms, contact
forms, blogs, information
'tours', support documents,
pop-ups with mini
descriptions or pictures,
ecommerce tools (merchant
set-up, shopping carts),
database management,
affiliate programs,
incentives such as free
ebooks, screensavers,
coupons, reports, or
electronic newsletters?
Web
site Design
Go here for a more detailed
description of the web
design process
What special message do
you want to relay - that
you've been in business for
30 years, or have a highly
experienced staff, that you
are innovative or that
customer service is your
number 1 priority?
Choose
colors, layouts, fonts.
Determine if you want
graphics, animations, flash
presentations
Decide
what content you will
provide - information about
your company, product(s),
services, staff,
testimonials, articles from
experts, reviews.
